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Why Attend

Strategic management deals with a set of decisions and actions that result
in the design and activation of strategies to achieve the objectives of an
organization.

This program would provide participants with an overview of the nature,
benefits and the alignment of strategy formulation and implementation
model. Do more than just ‘manage’ – think and act strategically. Gain an
in-depth understanding of the most important and effective strategic
processes, ideas, tools and techniques, to help you to contribute to your
organization’s future. During times of dramatic change and increasing
uncertainty, when over 65% of businesses are changing their strategies, it is
even more important to link your operational responsibilities to the
strategic aims of your organization.

This McTimothy Associates’ course is practical and hands-on and shows how strategy, change management, culture change, and the business plan are all interdependent.

Event Date: 20/03/2024 – 23/03/2024

Request an In-House Proposal

Download 2024 Training Calendar

More Dates

03/07/2024 – 06/07/2024	Price: $ 223.46
03/07/2024 – 06/07/2024	Price: $ 223.46
03/07/2024 – 06/07/2024	Price: $ 223.46
21/08/2024 – 24/08/2024	Price: $ 223.46

Overview
Course Outline

FOR WHOM?
Managers, Middle-level Managers, Senior Managers, and other key functions
Staff, who contribute strategically for the organization to excel. Also
this program is for experienced managers in all functions who are looking
to move to the next level, gain mastery of strategic management or to
better integrate their organization’s strategy into their operational
responsibilities.

LEARNING OBJECTIVES:
At the end of the program, participants will be able to :

• Formulate the company’s mission, purpose, philosophy and goals
• Conduct an analysis that reflects the company’s internal/external
environment using the SWOT & PESTEL analysis
• Identify the most desirable options by evaluating each option in the
light of the company’s mission and objectives.
• Select a set of long-term objectives and grand strategies that would
achieve the most desirable options
• Develop short-term objectives and strategies that are compatible with
the selected set of long-term objectives and goals
• Implement strategic choices by means of budgeted resource allocation in
matching tasks, people, structure, technologies, and reward system.
• Evaluate the success of the strategic process as an input for future
decision making.

Course Modules:

ð Overview of Strategic Management Model
– Introduction to Strategic Management
– Sustainable competitive advantage
– Strategic management functions and benefits
– The strategic management process

ð Strategy Formulation
– Strategic Intent
– Financial and strategic objectives
– Defining Your Company’s Mission, Vision, Values, (MVV)
– Defining the Company’s Goals & Objectives
– Formulating Policies

ð Techniques of Organizational Appraisal
– Strategic Advantage framework
– Core Competencies
– Organizational capability and strategic advantage
– VRIO framework
– Value Chain Analysis
– Quantitative analysis, Balanced scorecard and Key factor rating

ð The External Environment and Industry Analysis
– Marketing environment
– PESTEL Analysis
– Porters 5 force
– SWOT Analysis

ð Formulating Long-Term Objectives and grand strategies
– Porter’s Generic Strategy (Cost, Differentiation and Focused strategies)
– Corporate Strategies – Grand Strategies
– Tactics

ð Strategic Analysis and Choice
– Evaluating and choosing business strategies
– Seeking sustained competitive advantage

ð Strategy Implementation: Some approach
– Through short-term objectives,
– Functional Tactics Reward system, and Employee empowerment
– Mckinsey’s 7s Framework: 7s-Strategy, 7s-structure and system, 7s-soft
elements, Marketing Warfare
– Mintzberg’s 5P’s: Plan and ploy; Pattern, position, perspective

ð Implementing Strategy: Structure, Leadership and Culture
– Structuring an effective organization
– Corporate Culture and Leadership
– Embracing change

ð Strategic Control and Continuous Improvement
– Establishing Strategic Control
– The quality imperative: Continuous improvement to build customer value
– Operational control systems
ð Case Studies

– Leading cases on strategy

– Your Business as a Case Study