Course Methodology

This training course is designed to be interactive and participatory. To maximize its effectiveness, the course relies on the use of films and videos, individual and team exercises, and case studies and scenarios.

Course Objectives

By the end of the course, participants will be able to:

• Explain the history, concepts, and Caroll’s four-part definition of corporate social responsibility
• Outline the reasons why CSR is important in the public and private sectors
• Recognize how business ethics, CSR, and corporate governance are converging
• Illustrate the evolution and revolution of CSR
• Implement the ten rules for effective CSR communication to reach optimal communication outcome
• Create a competitive advantage by identifying various CSR challenges

Target Audience

Professionals in private companies, NGOs, local, regional and international organizations, and governments who are currently involved in CSR, or who would like to be involved in CSR, and wish to apply and embed the concept of CSR in their institution.

Target Competencies

• Planning, organizing, and leading
• Written and verbal communication
• Inspiring and building rapport
• Analyzing and evaluating