Course Methodology

The course uses a customized case study to cover all the topics of the course. In addition, participants will be able to practice each framework, tool or technique within their own teams.

Course Objectives

By the end of the course, participants will be able to:

• Apply effectively the strategy management process using essential strategic thinking and planning tools and techniques
• Employ models and frameworks to strategically analyze the external environment of an organization
• Identify and build organizational competencies, capabilities and competitive position
• Implement a measurable strategic plan in order to achieve the organization’s vision
• Translate the strategic plan into internal operations with focus on continuous improvement
• Define a corporate culture that promotes good strategy execution

Target Audience

All levels of managers and company personnel who are involved in charting and supporting the execution of the company plans to achieve its strategic goals and objectives.

Target Competencies

• Strategic planning
• Competitive analysis
• Trend analysis
• Driving customer value
• Analytical thinking
• Strategy execution